The story of the Original pattern is that of KEEF’s origins. Designed in the Caribbean, the Original pattern is based off a photograph taken on the tropical island of St Barth, where the KEEF brand was founded. In 2014 when visiting his home on St Barth, Keefer (founder of KEEF) created the first and Original KEEF print design.

The Aloe Pattern is part of the KEEF St Barth Launch Collection. Based off the photograph of an Aloe Vera plant, this print design reflects the arid, rocky and sandy soil composition of the island. The Aloe Vera plant is a semi-tropical plant that thrives in arid conditions making it a common encounter on the Caribbean island of St Barth.

The story of the Original pattern is that of KEEF’s origins. Designed in the Caribbean, the Original pattern is based off a photograph taken on the tropical island of St Barth, where the KEEF brand was founded. In 2014 when visiting his home on St Barth, Keefer (founder of KEEF) created the first and Original KEEF print design.

Tencel, lyocell, rayon and viscose are produced by dissolving organic pulp to create cellulose fibers, which can be made from bark, wood, leaves and other plant-based materials.