The story of the Original pattern is that of KEEF’s origins. Designed in the Caribbean, the Original pattern is based off a photograph taken on the tropical island of St Barth, where the KEEF brand was founded. In 2014 when visiting his home on St Barth, Keefer (founder of KEEF) created the first and Original KEEF print design.

The Aloe Pattern is part of the KEEF St Barth Launch Collection. Based off the photograph of an Aloe Vera plant, this print design reflects the arid, rocky and sandy soil composition of the island. The Aloe Vera plant is a semi-tropical plant that thrives in arid conditions making it a common encounter on the Caribbean island of St Barth.

The story of the Original pattern is that of KEEF’s origins. Designed in the Caribbean, the Original pattern is based off a photograph taken on the tropical island of St Barth, where the KEEF brand was founded. In 2014 when visiting his home on St Barth, Keefer (founder of KEEF) created the first and Original KEEF print design.

Tencel, lyocell, rayon and viscose are produced by dissolving organic pulp to create cellulose fibers, which can be made from bark, wood, leaves and other plant-based materials.

In September 2021 we visited the Silk Cayes Marine Reserve, a tiny atoll located about 30 km from Placencia, a small village on the Caribbean coast of Belize.

KEEF Short Sleeve Shirt Design Study #1

KEEF retro fish Surfboard designed in collaboration with Critter Surfboards – California based surfboard maker.

Saint Barthélemy, French West Indies - Photo Journal 2018

A photographic journey along the trail of the Cabo Blanco National Reserve in Costa Rica. Photographs were taken in September towards the backend of the rainy season. Spotted howler monkeys, birds and other animals.

Original image capture for Monkey Pattern - monkey walking along the cliffside walls of Bali’s Uluwatu Temple.

A photo collection from our visit to Desert Point in September 2014.